How Socure Helped a Global Remittance Leader Turn KYC Complexity into a 20-Point Gain

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Many companies believe the key to better <a href="https://www.socure.com/glossary/know-your-customer-kyc">Know Your Customer (KYC)</a> performance lies in collecting more data or constantly tweaking their rules. While these approaches have their place, truly significant improvements often come from a much simpler, yet profound, strategy: deeply understanding the data you already have.
A global remittance provider faced stagnating customer approval rates due to a convoluted KYC process. The company&#8217;s system, entangled in a web of varied regional regulations, was inadvertently rejecting a growing number of legitimate customers. The solution wasn&#8217;t a new interface, but rather a clearer understanding of its existing KYC data. This highlights the importance of leveraging current KYC information effectively, rather than simply acquiring more data.
<h2>Setting up a fair test</h2>
Socure partnered with the customer to separate policy from interpretation, ensuring a fair and accurate performance comparison.
The customer conducted a proof of concept to measure outcomes from their <a href="https://www.socure.com/resources/ebooks/how-legacy-idv-exposes-your-enterprise-to-risk">legacy KYC engine</a> against <a href="https://www.socure.com/products/identity-verification">Socure’s adaptive identity verification model</a>. The rules and policies remained identical; the only difference lay in the intelligence applied before reaching the decision layer.
Socure’s model combined superior <a href="https://www.socure.com/products/graph-intelligence">graph intelligence</a>, expansive data coverage, and advanced normalization to deliver cleaner, more connected, and context-rich insights. Normalization means making data consistent, like converting different date and address formats (e.g., DD/MM vs. MM/DD) into one standard, so the same rules can evaluate clean, comparable inputs across regions. This approach enabled sharper decisioning, consistent rule application across regions, and a deeper understanding of each identity.
The results spoke for themselves: Socure’s KYC solution achieved significantly higher accuracy, reduced false positives, and identified more legitimate customers with fewer manual reviews, demonstrating the measurable impact of modern, adaptive <a href="https://www.socure.com/glossary/identity-verification">identity verification</a>.
<h3>The results</h3>
In the U.S., approval rates increased by more than 10% (60% -&gt; 70%)  compared to their existing performance, and similar gains were seen across global markets:
<img loading="lazy" decoding="async" class="alignnone wp-image-36584" src="https://media.socure.com/app/uploads/2025/11/Remitly-blog-graphic-300x195.png" alt="Remitly blog graphic" width="900" height="585" srcset="https://media.socure.com/app/uploads/2025/11/Remitly-blog-graphic-300x195.png 300w, https://media.socure.com/app/uploads/2025/11/Remitly-blog-graphic-768x500.png 768w, https://media.socure.com/app/uploads/2025/11/Remitly-blog-graphic.png 962w" sizes="auto, (max-width: 900px) 100vw, 900px" />
Across markets, approval rates rose consistently, without a single front-end or UX change for the customer.
<h2>The hidden bottleneck</h2>
When analysts dug into the rejections marked “invalid,” they found something surprising: 1.8% of addresses and 1.3% of dates of birth had been rejected purely for formatting differences. Upon correction of these discrepancies, the actual baseline approval rate decreased to 48.3%, indicating that the original system&#8217;s performance was even lower than initially anticipated. A minor tweak, relaxing date-of-birth tolerances allowing day and month transpositions, unlocked another 5.3% lift with zero increase in risk.
<h2>Why accurate, global identity verification outperforms more data</h2>
The rules weren’t wrong; they were just misfiring on inconsistent inputs. Each region had its quirks, apartment numbers before or after street names, postal codes mixing letters and digits, localized date formats (DD/MM vs. MM/DD). Rigid validation logic treated legitimate data as invalid. Socure’s adaptive verification layer fixed that by standardizing inputs before rule evaluation. The logic stayed the same, but now, it understood the local context. That simple change delivered the 20-point lift.
<h3>The Takeaway &#8211; Coverage. Intelligence. Normalization. The formula for a 20-point KYC lift.</h3>
Most companies try to fix KYC performance by adding more data or rewriting rules. But this remittance provider learned that real improvement comes from using data more intelligently. Their regional systems were misfiring on inconsistent inputs, apartment numbers appearing before or after street names, postal codes mixing letters and digits, and countless local variations that confused rigid validation logic.
Socure’s adaptive verification solution solved that with the power of coverage, intelligence, and normalization. Its expansive data coverage brought richer context; its graph intelligence connected identity signals across regions; and its advanced normalization standardized every input before decisioning. With identical rules and policies, this smarter data interpretation delivered a 20-point lift in approvals, without any front-end or UX changes
Every gain was validated against 60,000 labeled transactions, confirming stable fraud and loss rates. The new approvals represented legitimate customers who had been unfairly blocked by formatting inconsistencies, not by actual risk. By combining global coverage, graph intelligence, and intelligent normalization, Socure helped the provider see what was already there, clearly and accurately.
<h2>The Socure approach</h2>
The Socure approach is rooted in adaptability. By learning from data variation instead of rejecting it, our identity systems help organizations verify more good customers while keeping fraud and compliance risk in check. Around the world, <a href="https://www.socure.com/industries/fintechs">fintechs</a>, <a href="https://www.socure.com/industries/banking">banks</a>, and payment providers are modernizing KYC with Socure, <a href="https://www.socure.com/blog/outperform-delivering-industry-leading-verification-rates-with-socure-verify">see how they’re outperforming with our verification framework</a>.

How Socure Helped a Global Remittance Leader Turn KYC Complexity into a 20-Point Gain

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Mark Bahl