In a little over a decade, Gen Z born between 1996-2012, will become the primary consumer group in the U.S., and the leading driver of our economy. Onboarding them is critical to your organization’s success, but with limited available consumer data it has been challenging to do so with traditional identity verification approaches.
In this on-demand webinar, PrizePicks’ Co-Founder & CTO, Jay Deuskar, and Socure’s Vice President of Compliance Solutions, Debra Geister discuss:
- The costly consumer abandonment and operational costs PrizePicks experienced in accurately verifying this next generation of consumers with traditional identity verification approaches
- How PrizePicks overcame these identity verification challenges, scaled their business growth with millions in new revenue and customers, and dramatically slashed operational costs
- Best practices for friction-right, compliant customer onboarding of these consumers